Who We Are

We bring a personal approach to our work, which is why our clients love us and keep coming back

Speaking

life changing ideas

Coaching

develop clarity and commitment

Workshop Design & Facilitation

forward thinking and outcome driven

Programs

passionate about growth

.

Our Company

M.A.D.E. To Lead is a leadership development firm that exists to accelerate the practice of Courageous Personal Leadership. We believe that everyone—regardless of leadership position or title—can make a decision every day to lead courageously, and that is when our personal lives, teams, organizations and communities truly thrive. Our team is trained to support your growth at every stage, enabling us to be your leadership development partners for life.

Our Vision

We envision a world where everyone—regardless of leadership title or position—is inspired, empowered and equipped to lead courageously. That is when our personal lives, teams, organizations, and communities truly thrive.

Our Mission

To accelerate the practice of Courageous Personal Leadership by partnering with individuals and organizations to grow courageous, authentic, and self-aware leaders, teams, and cultures through coaching, programs, and events.

Our Philosophy

The Courageous Personal Leadership Model

The M.A.D.E. To Lead team created the Courageous Personal Leadership model to focus on critical behaviors that individuals at all levels can demonstrate to lead with more influence and impact. The Courageous Personal Leadership model consists of Four Principles: Manage your internal environment (self-awareness), Ask for what you need (leadership voice + courageous communication), Decide to take risks (decision-making + risk-taking), and Embody your personal mission, vision, and values (authenticity + purpose).

Rooted in research and real-world experiences, the Courageous Personal Leadership model is practical, applicable, and easy to integrate across positions, levels, and industries. It works in the everyday leadership moments we experience and is as effective in the bigger leadership challenges we wrestle with over time. The Four Principles are the heart of the Courageous Personal Leadership model, and serve as the foundation for our coaching, speaking and training philosophies.

Research is clear that when people are effective in demonstrating the skills represented by the Four Principles of Courageous Personal Leadership, they are more confident, creative, and productive. In addition, they make better decisions, communicate more effectively, are stronger relationship builders, take more risks, garner more active support for their ideas, and have better personal well-being.

The M.A.D.E. To Lead team defines the Four Principles of Courageous Personal Leadership as the ability to effectively Manage your internal environment, Ask for what you need, Decide to take risks, and Embody your personal mission, vision and values. These principles are the heart of the Courageous Personal Leadership model, and serve as the foundation for our coaching, speaking and training philosophies.

THE FOUR PRINCIPLES OF COURAGEOUS PERSONAL LEADERSHIP ENCOURAGE OUR CLIENTS TO THINK
CRITICALLY AND STRATEGICALLY ABOUT 
THE FOLLOWING KEY QUESTIONS:

MANAGE YOUR
INTERNAL
ENVIRONMENT

AM I
AWARE OF MY
IMPACT?

ASK FOR
WHAT
YOU NEED

AM I
USING
MY VOICE?

DECIDE
TO
TAKE RISKS

AM I
TAKING
RISKS?

EMBODY YOUR
MISSION, VISION,
AND VALUES

AM I
LEADING WITH
PURPOSE?

Who We Are

We bring a personal approach to our work, which is why our clients love us and keep coming back